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How To Distribute Your New Release
How To Distribute Your New Release

How can I distribute my new release with Identity Music?

Keiran Johnson avatar
Written by Keiran Johnson
Updated over 4 months ago

How can I distribute my new release with Identity Music?


It's time to get your new release ready for distribution!

We have put together a useful guide to help you correctly submit your release through our dashboard and ensure you have completed the distribution process in the right way.

If you need any assistance whilst completing your release information, then our Client Management team would be happy to help. Alternatively, inside of the dashboard, each section provides guidance on what information is required.

Before You Get Started


You will need:

  • Audio/Track File(s)

  • Album Artwork Art (for specifications, click here)

  • Spotify & Apple Music Profile Links (Don't have them? We'll make profiles for you)

  • UPC & ISRC codes (Don't have these? We'll provide these for you, free of charge)

Creating a New Release


  1. Sign in to the dashboard.

  2. Using the navigation panel on the left-hand side, select Assets > Music.

  3. Select the blue "Create New" button at the top right of the page.

From here, you simply need to upload your track and provide the required information by following the step-by-step process.

In Publishing, please ensure that you list all contributors under their full legal name and ensure that 100% of the share is correctly listed.

If the client portal detects any issues with the track after you save the information, a red text will appear indicating that errors need to be rectified.

Once everything is validated, a message will appear to tell you that the release has been created.

Distributing Your Release


When you are ready to get your release distributed. Simply locate and select the track with the Assets tab, then click "Distribute".

Here you will be able to schedule your release and select which platforms you would like to send it to.

You can choose what countries you want to distribute your music to.

You can choose from:

  • “Worldwide” - All countries are automatically selected

  • “No” - You will be presented with the options to either exclude or include certain countries from your release.

You can take advantage of pre-saves and pre-orders, free of charge through Identity Music! Set up a pre-save to a popular platform like Spotify for your fans and give yourself a pre-save window to promote your music and create a buzz.

Once confirmed, your track will be sent for pre-release checks by our client management team.

Your First Release With Identity Music


When it comes to releasing your first track with Identity Music, we advise that you allow 2 weeks for your music to go live. That way, we can ensure that all your platforms are set up correctly and your future releases will run smoothly.

After your first release, you have the option to choose “As Soon As Possible” or select “On A Specified Date”.

Adding More Platforms


The track will now display where it has been distributed to in the assets section.

There is a button that will allow you to distribute music to more platforms if you have changed your mind since completion.

What happens next?


Once you have submitted your track for distribution, it is sent to our operations team for approval. Following approval, the track is submitted to your selected streaming sites. You can find out more about our partners in our Digital Music Distribution section.

The majority of tracks are approved upon the first submission and sent on their way to the platforms. In the rare case, your track is not approved, this article will help you understand why. If you read through the article and action the operations team’s advice, you’ll be back on your way to getting your music live!

Congrats! Your music is now on its way to your listeners!

If you have any questions, feel free to contact our team via our live chat service.

(the video below shows you how)

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